Master of Events
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Additional details
Book pages: 146
Reflowable Version: Yes
Description
The book aims to analyse the evolution, managerial complexity, and professional profile of the Event Manager, with the intention of providing a contribution to the academic literature and the managerial debate in the sector. The figure is analysed from a perspective that integrates studies on roles and individual competencies, thereby elucidating the complex and multifaceted nature of its responsibilities within the organizational framework and their impact on the event's success.How to access this product
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