Solution selling

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Authors : Daniele Trevisani Topic : Business & Economics School subject : Publication date : 01/02/2023 Subscription magazine Publisher : Franco Angeli Edizioni ISBN : 9788835150671 License duration (days) :
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Additional details

Book pages: 162

Reflowable Version: Yes

Description

Il Solution Selling è l'arte di vendere soluzioni e non solo prodotti. Ma vendere soluzioni richiede una grande dose di ascolto attivo ed empatico e la capacità di capire sia i bisogni manifesti sia quelli latenti del cliente. Questo manuale vi accompagna a scoprire il vostro "capitale psicologico" (PsyCap) e riuscire così a incrementare le performance di vendita.

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