Vendere alla grande distribuzione. La strategia di vendita e di trade marketing

Variants
€ 28,99
+
-
Ic cart white
Open preview
Authors : Antonio Foglio Topic : Business & Economics School subject : Publication date : 10/09/2014 Subscription magazine Publisher : Franco Angeli Edizioni ISBN : 9788891716149 License duration (days) :
epub with drm
epub with drm
Download a protected file

Additional details

Book pages: 243

Reflowable Version: Yes

Description

Un completo approccio di trade marketing (il prodotto ottimale, il prezzo remunerativo, la distribuzione efficace, la comunicazione mirata, la promozione convincente) e tutti gli elementi per una politica di vendita vincente (ciclo e piano di vendita, personal selling, sales management, offerta, evasione d'ordine, aspetti logistici, promozione delle vendite, ecc.).

View this product on the Publisher's website

How to access this product

EPUB is the standard format for digital reading. This EPUB is protected with Adobe DRM.

After purchase, you will receive a link to download an .acsm file. To open it, you need to install the free Adobe Digital Editions software and authorize it with an Adobe ID.

Once the setup is complete, you will be able to download the ebook file. To read it, you can use any EPUB reading app compatible with Adobe DRM (such as Kobo, Tolino, or PocketBook).

Read the