Visual merchandising per la cartoleria e l'ufficio

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Authors : Cristina Ravazzi Topic : Business & Economics School subject : Publication date : 08/11/2013 Subscription magazine Publisher : Franco Angeli Edizioni ISBN : 9788891700711 License duration (days) :
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Additional details

Book pages: 164

Reflowable Version: Yes

Description

Ricco di riferimenti concreti a punti vendita di vari tipi e dimensioni, questo libro costituisce un agile ed esauriente manuale introduttivo alle logiche e ai metodi del visual merchandising. Riguarda anche le aziende di produzione, sempre più interessate a fare visual merchandising nei punti vendita clienti per sviluppare il sell out dei loro prodotti.

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